PETA's Beauty Without Bunnies program

PETA's Beauty Without Bunnies Program recognizes beauty and personal care companies committed to cruelty-free practices, meaning they do not test their products or ingredients on animals. Companies that join the program agree to uphold these standards and are often certified with a logo or endorsement, helping consumers easily identify ethical brands. This initiative promotes transparency and encourages companies to adopt humane testing alternatives, ultimately reducing animal suffering in the cosmetics and personal care industry.