Pet Advertising Advisory Group

The Pet Advertising Advisory Group is a professional organization that provides guidelines and best practices for advertising pet-related products and services. Its goal is to promote truthful, ethical, and responsible marketing within the pet industry. By setting standards and offering advice, the group helps ensure that pet ads are honest and non-deceptive, protecting consumers and animals. Members typically include advertisers, marketers, and industry stakeholders who collaborate to enhance transparency and integrity in pet advertising practices.