Peer-Driven Approaches

Peer-driven approaches involve engaging members within a community to promote and support positive behaviors or initiatives, rather than relying solely on external authorities. For example, trained community members or peers share information, provide encouragement, and foster trust among their peers. This method leverages existing relationships and shared experiences to increase acceptance and effectiveness of programs, such as health education or behavior change efforts. Because peers are seen as relatable and trustworthy, these approaches often lead to higher engagement and sustainability in achieving desired outcomes.