Patricia Seybold

Patricia Seybold is a notable business strategist and author known for her work on customer experience and digital transformation. She emphasizes the importance of understanding customer needs and using technology effectively to enhance engagement. Seybold founded the Seybold Group, which provides insights and strategies to help companies improve their customer interactions and innovate in the digital space. Her influential books, such as "Customers.com," highlight how businesses can thrive by focusing on customer-centric approaches, ultimately leading to improved satisfaction and loyalty in a competitive marketplace.