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Paste Analysis

Paste Analysis is a strategic tool used by organizations to evaluate their external environment. It examines four key areas: Political, Administrative, Social, and Technological factors. By analyzing these aspects, a company can identify opportunities and threats in the broader environment that may impact its operations. For example, changes in government policies, social trends, or technological advancements can influence business success. Paste Analysis helps organizations stay aware of external influences, enabling informed decision-making and strategic planning in a dynamic marketplace.