OVO Sound

OVO Sound is a music record label and brand founded by rapper Drake and his partners, aiming to promote emerging artists and produce high-quality hip-hop and R&B music. It serves as a platform for discovering talent, releasing albums, and shaping musical style vision. The label is known for its distinctive aesthetic and focus on innovative, mood-driven sounds. OVO Sound also extends to fashion and merchandise, creating a cohesive cultural identity around its music and artists. Overall, it’s a key player in shaping contemporary urban music and culture.