
Organic search
Organic search refers to the natural way people find websites through search engines like Google, Bing, or Yahoo. When you type a query, the search engine shows a list of relevant websites based on their content and relevance, without paid advertisements. These results are ranked because the search engine's algorithms consider factors like quality, relevance, and authority of the website. Organic search is significant because it drives free, targeted traffic to websites, reflecting their credibility and usefulness. Optimizing for organic search involves improving website content and structure so it appears higher in search results, increasing visibility organically.