Opportunity NYC

Opportunity NYC was a innovative social service initiative launched in New York City that aimed to improve families' well-being by providing financial incentives linked to achieving specific goals, such as children’s attendance, student performance, employment, and health. The program used a “pay-for-success” model, where families received cash benefits for meeting these milestones, encouraging positive behaviors and supporting economic stability. It sought to address poverty and improve social outcomes through tailored, outcome-driven support, fostering collaboration between government agencies, service providers, and families to create sustainable improvements.