One-Dimensional Man

"One-Dimensional Man" is a concept introduced by philosopher Herbert Marcuse in his 1964 book of the same name. It critiques advanced industrial societies, arguing that they promote a narrow, uniform way of thinking that stifles individuality and critical thought. Marcuse suggests that modern culture encourages people to conform to a single dimension of existence, dominated by consumerism and technological rationality, which limits genuine freedom and creativity. He advocates for a reawakening of human potential and imagination to challenge this conformist mindset and explore new ways of being that transcend societal limitations.