
Oliver Wight "Sales and Operations Planning"
Oliver Wight's Sales and Operations Planning (S&OP) is a collaborative process that aligns a company's sales forecasts with its production and supply chain activities. It involves regularly reviewing and matching anticipated customer demand with the company’s capacity to meet that demand, ensuring resources are efficiently allocated. The goal is to balance supply and demand, improve forecast accuracy, and support strategic decision-making. Ultimately, S&OP helps organizations optimize inventory, reduce costs, and better serve customers through coordinated planning across sales, marketing, manufacturing, and finance teams.