Observation studies

Observation studies are research methods where researchers watch and record people's behaviors or events as they naturally occur, without interfering. This approach helps them understand how individuals act in real-life situations, providing insights into patterns, routines, or interactions. It’s often used in fields like sociology, anthropology, or market research to gather authentic data. Unlike experiments, observation studies do not manipulate variables; instead, they focus on describing what happens in a natural setting, making their findings valuable for understanding real-world behaviors and contexts.