Normative Decision Making

Normative decision making refers to the process of identifying the best or most rational choice based on logical principles and available information. It involves setting criteria for optimal decisions, such as maximizing benefits or minimizing risks, and then selecting the option that best aligns with these standards. This approach assumes decision-makers are rational actors who aim to make the most effective and consistent choices. Essentially, normative decision making provides a framework for how decisions should ideally be made to achieve the best possible outcome.