normative concepts

Normative concepts refer to ideas about how things should be, based on values, principles, or judgments about what is right or desirable. They involve opinions on what is considered good, proper, or fair, guiding beliefs and actions. For example, notions of justice, morality, and ethics are normative because they express standards or ideals that people aim to uphold. Unlike factual statements that describe what is, normative concepts focus on what ought to be, helping shape laws, policies, and personal decisions based on shared values.