Newcomb's study of political attitudes

Newcomb's study of political attitudes examined how people's beliefs and opinions about politics evolve through social interactions. He observed individuals in a graduate seminar, noting that participants influenced each other's views over time, leading to gradual alignment of their political beliefs. The research highlighted the importance of peer influence and social context in shaping political attitudes, demonstrating that opinions are not fixed but can change through discussion and exposure to diverse perspectives. This study contributed to understanding the dynamic nature of political socialization and the role of social environments in attitude formation.