New Media Theory

New Media Theory explores how digital technology and the internet transform communication, culture, and society. It examines how platforms like social media, websites, and multimedia content create interactive, decentralized, and participatory experiences, shifting power from traditional mass media to individual users. The theory considers issues like the nature of online identity, information flow, and the social impact of digital tools, emphasizing that new media changes how we connect, share, and interpret information in ways that are dynamic and constantly evolving.