New Labour

New Labour refers to a political approach adopted by the UK Labour Party in the late 1990s, led by Tony Blair. It aimed to modernize the party by blending traditional social justice goals with market-friendly policies, emphasizing economic stability, public service reform, and social inclusion. This shift sought to appeal to a broader range of voters, including former Conservatives, by adopting a pragmatic approach rather than strict ideological positions. New Labour focused on modernization, efficiency, and “soft” policies to create a more centrist, electable party while maintaining commitments to social equality.