Netflix Personalization

Netflix personalization refers to the platform's ability to tailor content recommendations based on individual viewing habits and preferences. Using data about what you watch, rate, and search for, Netflix's algorithms analyze patterns to predict which movies or shows you might enjoy next. This creates a customized viewing experience, helping users discover content that closely aligns with their tastes, even as those tastes evolve. By continuously learning from your interactions, Netflix aims to keep the content relevant and engaging, enhancing your overall satisfaction with the service.