NCAA Corporate Partnerships

NCAA Corporate Partnerships involve collaborations between the National Collegiate Athletic Association (NCAA) and businesses that provide funding, products, or services in exchange for brand visibility and association with college sports. These partnerships support NCAA events, programs, and initiatives while giving companies access to a large, engaged audience of student-athletes, students, and fans. They typically include sponsorships, licensing deals, and promotional activities that benefit both parties—helping the NCAA grow its programs and allowing companies to enhance their brand recognition through athletic events.