Morning Star Company

Morningstar, Inc. is a global financial services firm that provides investment research, data, and analysis to individual investors, financial advisors, and institutional clients. They offer tools and ratings for stocks, mutual funds, ETFs, and other investment products, helping users make informed decisions. Founded in 1984, Morningstar is known for its independent, unbiased research and its star rating system, which evaluates investment performance. Their insights aim to promote better investment choices and financial planning for a diverse audience, supporting transparency and trust in the investment industry.