Mike Bracken

Mike Bracken is a notable figure in the field of digital government and public service innovation. He served as the Director of Digital at the UK Government Digital Service (GDS), where he led efforts to improve the online delivery of government services. His work focused on making these services more user-friendly and accessible, emphasizing the importance of user experience in government functions. Bracken has also contributed to various initiatives promoting open data and technology in the public sector, aiming to enhance transparency and efficiency in government operations. His influence has shaped how governments engage with citizens digitally.