
Merger & Acquisition Strategy
Merger and Acquisition Strategy refers to a company's plan to either merge with another business or acquire it. This strategy aims to enhance growth, increase market share, gain access to new technologies, or achieve cost savings. In the context of acquisition strategy, it involves identifying potential companies to buy, evaluating their value, and negotiating terms to complete the purchase. The goal is to create a stronger, more competitive organization by combining resources, talent, or products, ultimately benefiting customers and stakeholders.