Merchandise Planning

Merchandise planning is the process retailers use to decide which products to stock, how much of each to buy, and when to order them. It involves analyzing customer preferences, sales trends, and inventory levels to ensure the right products are available at the right time, maximizing sales and reducing excess stock. Effective merchandise planning helps a store meet customer demand while maintaining profitability, by balancing supply with anticipated demand and adjusting as needed based on market changes or sales performance.