Memetic Culture

Memetic culture refers to the way ideas, behaviors, and trends spread within a society, similar to biological evolution. Just as genes replicate and evolve, memes—units of cultural information like phrases, images, or styles—are shared and adapted by individuals. In the digital age, memes can spread rapidly through social media, reaching a vast audience and influencing popular culture. This phenomenon highlights how collective communication shapes social norms and values, creating shared experiences or beliefs that can change over time as people modify and remix these cultural elements.