Material Design (specifically for cross-platform design)

Material Design is a design framework created by Google that provides unified visual and interaction guidelines for building apps and websites across different platforms. It emphasizes a clean, consistent look with thoughtful use of motion, depth, and typography to improve usability and aesthetics. For cross-platform design, Material Design ensures that apps have a cohesive experience whether on Android, iOS, or web, by applying shared principles and components. This approach helps designers and developers create intuitive interfaces that feel familiar and modern, regardless of the device or operating system, while maintaining flexibility to adapt to specific platform behaviors.