Market Access Program

The Market Access Program (MAP) is a U.S. government initiative aimed at helping exporters promote and sell their goods in international markets. It provides financial assistance to trade organizations and businesses, enabling them to participate in trade shows, advertising, and market research abroad. By supporting these efforts, MAP helps American companies reach new customers globally, boosting exports and benefiting the economy. Essentially, it’s a way for the government to assist businesses in navigating and succeeding in foreign markets.