Mark Moore

Mark Moore is a political strategist and professor known for developing the concept of "public value" in public administration. He argues that government and nonprofit organizations should focus on creating value for the public through strategic decision-making, similar to how businesses focus on customer value. Moore emphasizes the importance of leaders setting clear missions, engaging stakeholders, and making informed choices to achieve societal outcomes. His approach encourages public agencies to be more strategic, accountable, and effective in fulfilling their public service roles.