
licensed products
Licensed products are items created under an agreement where the owner of a brand, character, or intellectual property (like a famous logo or movie character) grants permission to a manufacturer or company to produce and sell items featuring that property. This arrangement allows the licensee to use the licensed material legally, often for specific products and territories, in exchange for royalties or fees. Examples include toys with popular characters, clothing with brand logos, or collectibles tied to movies. Licensing ensures brand control while enabling additional revenue streams and marketing opportunities for the rights holder.