
leading advertising platforms
Leading advertising platforms are digital services that help businesses reach potential customers online. Major platforms include Google Ads, which displays ads on search results and websites; Facebook and Instagram, social networks that target specific audiences based on interests and demographics; and TikTok, a video-focused platform popular among younger users. These platforms use sophisticated algorithms to show relevant ads, making marketing more effective. They offer tools for businesses to create, manage, and analyze advertising campaigns, enabling precise targeting and measurable results to grow brand awareness and sales efficiently.