
Leadership and influence
Leadership is the ability to guide and inspire others toward a common goal, using skills like communication, decision-making, and integrity. Influence refers to the power to shape others’ attitudes, beliefs, or actions through persuasion, example, or authority. Effective leaders earn trust and respect, motivating people to work together and succeed. Influence is a key tool for leaders to create positive change, encourage collaboration, and drive progress. Both are about shaping outcomes through relationships and credible actions, fostering an environment where individuals feel empowered and aligned with shared objectives.