Launch

A launch refers to the process of initiating a new product, service, or project into the market or operation. It involves careful planning, development, and promotion to introduce something new to customers or users. For example, a company might launch a new smartphone by unveiling it through events, marketing campaigns, and distribution channels. The goal is to generate awareness, attract users, and ensure a successful start. In essence, a launch marks the official start of a new venture's availability or use, often involving coordinated efforts across teams to maximize impact and adoption.