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Key Performance Indicator (KPI)

A Key Performance Indicator (KPI) is a measurable value that shows how effectively an individual or organization is achieving a specific goal. Think of it as a progress check—like a speedometer for a car. For example, a company might track sales revenue, customer satisfaction, or website visitors. KPIs help identify areas of success and areas needing improvement. They provide clear, objective data to guide decision-making and keep efforts aligned with strategic objectives. Overall, KPIs are essential tools for tracking performance and ensuring that goals are being met efficiently.