Karlsruhe Model

The Karlsruhe Model is a framework used in reputation management, emphasizing transparency, honesty, and proactive communication. It encourages organizations to openly share information, acknowledge mistakes, and engage with stakeholders sincerely. By fostering trust and accountability, the model helps organizations build and maintain a positive reputation through consistent, transparent actions and dialogue. It underscores that reputation isn't just about public image but is rooted in genuine relationships and responsible behavior.