Kalle Lasn

Kalle Lasn is a Lithuanian-born Canadian activist, filmmaker, and author known for his criticism of mass media and consumer culture. He co-founded Adbusters, a nonprofit that challenges advertising's influence and promotes social and environmental causes. Lasn advocates for greater awareness of how advertising shapes beliefs and behaviors, encouraging viewers to question societal norms driven by corporate interests. His work aims to foster critical thinking about media consumption and inspire cultural change towards sustainability and social justice.