Jules Cheret

Jules Chéret (1836-1932) was a French painter and graphic artist renowned for his pioneering work in lithographic poster design. Often called the "father of the modern poster," he played a significant role in popularizing the art form in the late 19th century. Chéret’s vibrant, colorful posters featured lively images and dynamic compositions, celebrating entertainment and urban culture, particularly in Paris. His style emphasized movement and emotion, appealing to the public's imagination. Chéret's influence extends beyond his time, shaping modern advertising and visual culture. His work remains highly regarded for its artistic and historical significance.