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Judgment Heuristics

Judgment heuristics are mental shortcuts our brains use to quickly make decisions or form opinions without analyzing every detail. These rule-of-thumb strategies help us save time and effort, especially in everyday situations. For example, we might judge someone’s trustworthiness based on their appearance or decide a restaurant is good because it’s popular. While heuristics are useful, they can sometimes lead to biases or errors in judgment. Overall, they are mental tools that simplify complex decision-making processes, enabling us to respond swiftly but occasionally at the cost of accuracy.