Joseph Muller Brockmann

Joseph Müller-Brockmann was a Swiss graphic designer and educator renowned for his influential work in the Swiss Style or International Typographic Style. He emphasized clarity, grid-based layouts, and the strategic use of typography to create clean, organized visual communication. His designs helped set standards for modern graphic design, focusing on simplicity and functional aesthetic. Beyond his work in the field, he also taught and wrote about design principles, impacting generations of designers worldwide. Müller-Brockmann is considered a pioneer who elevated the role of design as a logical and thoughtful discipline.