Joint Venture Strategy

A joint venture strategy in international business is when two or more companies from different countries come together to create a new, shared business entity. Each partner contributes resources, skills, or capital while sharing risks and profits. This arrangement allows companies to combine their strengths, access new markets, and navigate local regulations more effectively. For example, a tech company might partner with a local firm in a foreign country to better understand consumer preferences and distribution channels. This collaboration helps both companies grow and succeed in a competitive global landscape.