John R. Nofsinger

John R. Nofsinger is a distinguished economist and professor known for his research in behavioral finance, which studies how psychological factors influence investors’ decisions. His work explores how emotions, biases, and social influences impact financial markets and individual investing behavior. Nofsinger’s insights help explain why markets sometimes behave unpredictably and why investors may not always act rationally. He has authored several books and publications on these topics, making complex financial concepts accessible. His contributions are valuable for both academia and practitioners seeking to understand the human side of finance.