John Kretzmann

John Kretzmann was a renowned community development expert who co-founded the Assets-Based Community Development (ABCD) approach. This methodology focuses on identifying and leveraging the existing strengths, skills, and resources within a community rather than solely addressing problems or shortages. By building on what communities already have—such as local talents, relationships, and institutions—Kretzmann aimed to empower residents and foster sustainable growth. His work emphasizes collaboration, asset mapping, and community-led initiatives, helping neighborhoods and towns become more resilient and self-sufficient.