Jingle

A jingle is a short, catchy musical phrase or song used in advertising to promote a product or brand. Its purpose is to quickly grab attention, create a memorable association, and encourage consumers to remember the product. Typically, jingles feature simple melodies and repetitive lyrics, making them easy to recall. They may include the brand’s name, slogan, or key benefits. Jingles are often used in radio, television, and digital ads to boost brand recognition and influence purchasing decisions, leveraging the power of music and repetition to make marketing messages stick in the listener’s mind.