Jared Spool (founder of User Interface Engineering)

Jared Spool is a renowned expert in creating effective and user-friendly digital products. He founded User Interface Engineering, a company dedicated to researching and improving how websites, apps, and software are designed. Spool helps organizations understand user behavior and develop interfaces that are intuitive, engaging, and efficient. His work involves studying how people interact with technology and translating those insights into practical design guidelines, ultimately making digital experiences better for users and more successful for businesses.