
Jürgen R. Schenk
Jürgen R. Schenk is a marketing expert and professor known for his research on brand management, consumer behavior, and marketing strategy. His work often explores how brands build value, connect with customers, and adapt to changing markets. He has contributed to academic knowledge and practical insights for businesses seeking to strengthen their brand presence and foster customer loyalty. Schenk's expertise helps companies understand how to develop effective marketing strategies that resonate with consumers and create long-term brand success.