IPO Pricing

IPO pricing is the process of setting the initial price at which a company's shares are offered to the public when it first goes public. Experts assess the company's financial health, growth prospects, industry conditions, and investor demand to determine a fair price range. The goal is to balance attracting enough investors while maximizing the company's capital. The final IPO price is often established through discussions between the company's management and underwriters, based on market feedback, ensuring the shares are attractive yet reflective of the company's value.