Internet/Online Marketing

Internet marketing, within international marketing, refers to promoting and selling products or services online across different countries. It uses websites, social media, email, and search engines to reach potential customers globally. Businesses tailor their marketing strategies to suit various cultures, languages, and behaviors, ensuring they connect effectively with diverse audiences. This approach allows companies to expand their reach beyond local markets, engage with customers worldwide, and drive sales through digital platforms, making it a vital tool for modern businesses seeking global growth.