International Tobacco Control

The International Tobacco Control (ITC) Project is a global research initiative that studies how smokers and tobacco policies respond to efforts like advertising bans, health warnings, and taxes. Its goal is to understand what works best to reduce tobacco use and improve public health worldwide. By gathering data from different countries, ITC helps policymakers develop effective strategies to discourage smoking, protect non-smokers, and reduce the health and economic burdens caused by tobacco-related diseases.