
International Sponsorship Association (ISA)
The International Sponsorship Association (ISA) is a professional organization that supports and connects individuals and companies involved in sponsorship activities worldwide. Sponsorship involves brands or organizations supporting events, teams, or causes to promote their image and reach audiences. ISA provides resources, networking opportunities, and industry insights to help members succeed in creating effective sponsorship campaigns. It aims to elevate standards, share best practices, and promote ethical practices within the global sponsorship industry. Essentially, ISA acts as a hub for professionals to learn, collaborate, and advance their careers in sponsorship marketing.