International Council of Beverage Associations

The International Council of Beverage Associations (ICBA) is a global organization representing companies that produce and sell non-alcoholic beverages like soft drinks, bottled water, and juices. Its main role is to promote industry interests, develop best practices, and support innovation while ensuring safety, quality, and responsible marketing. The ICBA also works to address global challenges such as environmental sustainability and public health, collaborating with governments and other stakeholders to create balanced policies that benefit consumers and businesses worldwide.