International Association of Whale Watching (IAWW)

The International Association of Whale Watching (IAWW) is a global organization that promotes responsible and sustainable whale watching practices. It brings together companies, guides, and experts to share best practices, ensuring that observing whales benefits both people and the animals without causing harm or disturbance. The IAWW also advocates for conservation efforts and educates the public about marine life. By setting standards and fostering collaboration among its members, the organization aims to protect whale populations while supporting eco-friendly tourism industries worldwide.