Interactive Video

Interactive video is a digital format that allows viewers to actively engage with the content. Unlike traditional videos, it includes clickable elements such as buttons, links, or choices that enable users to navigate different paths, access additional information, or participate in decision-making within the video. This creates a more personalized and engaging experience, often used in marketing, education, and training to increase viewer involvement and understanding. Essentially, it transforms passive viewing into an interactive journey, making content more dynamic and tailored to individual preferences or learning needs.