
interactive service
An interactive service is a form of assistance or support where there is two-way communication between a user and a system or representative. Unlike static information, interactive services enable users to ask questions, make choices, or perform tasks in real-time, often through digital channels like websites, apps, or customer service platforms. This dynamic exchange improves the experience by providing personalized, timely responses and solutions tailored to the user’s needs. Examples include online chat support, interactive tutorials, or self-service portals, all designed to engage users actively and efficiently.